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Currently…

Product Management

HolaBrief is a B2B SaaS for design professionals, agencies and teams to create briefs in collaboration with their customers.

Past Projects

Mediktiv (2020)

Product & Project management


Mutua Madrileña (2020)

Chatbot Redesign


La voz de ABC (2019)

Voice Design



connectivity dashboard

Doctors Without Borders (2018-19)

Product & project management

chatbot platform reply.ai

Reply.ai (2017)

Product management



malnutrition - muac

Nutrition surveys app for Unicef (2015-16)

Product & project management

Sleeping sickness program (2015-16)

Project management

Read more

ehealth dashboard

Guinea Ministry of Health (2015)

User interviews · Proposal Writing · Stakeholder management · Product Management · Field Rollout in Guinea

ebola ehealth

CDC Ebola Response for the Liberia Ministry of Health (2012-14)

Project Management · Deployment in Liberia · User training & feedback · Stakeholder management

enadco platform

Enadco (2014)

Project Management · Implement JIRA · Collaboration with teams from 5 different IT services providers

coworking app cobot

Cobot (2012-14)

Marketing · Customer Service

How do I contribute to projects?

Translate human needs into product specifications · Manage and clean backlogs · Implement new processes and tools in technical & non-technical teams · Pilot, launch and validate solutions with real users · Facilitate feedback & iteration

Strategy

Business model design, product strategy, portfolio strategy, brand strategy, communications strategy, brand positioning, digital strategy, trends research, market research, ethnography

Understanding

Problem analysis, user persona, service blueprints, user journey, BPMN, stakeholder mapping, business cases, user and customer experience mapping

Definition

jobs to be done, user story mapping, functional and non-functional specifications

Product design

mood boards, concepts, wireframes, mockups, clickable prototypes, Service design, app and interface design, conversational product design

Product management

Roadmapping, continuous delivery, demos, acceptance, QA, reports, release planning

Product implementation

Pilots, handovers, user guides, product updates, helpdesk management

Project Management

Internal and external communications, agile, scrum, PMP, Prince2, pilot planning, pilot implementations

Improvement

Lean, instrumentation, report design, report generation, Yandex, google analytics, Amplitude, kiss metrics

Facilitation

Creativity Workshops for teams, Design Thinking Facilitation, Future Tensing (Innovation Workshops), chatbot and voice apps workshops

Key tools

Personal Projects

Bots4life

Automated conversations
for every business

Bots4health

Chatbots for healthcare

Chatbots en Español

A podcast about chatbots &
a community of 2000+ developers
around the world.

The Neon Project

A software development agency
with 10+ team members
that I sold to my partners in 2020.

cristina-santamarina-professional-experience-amp-portfolio